Archive for the ‘Embedded’ Category

Consider Common’s day made! [Watch the "Clip Art" video]

// Friday, October 30th, 2009 by Mario Anima

Remember our Make Common’s Day callout? Well Shana just announced Common’s pick on the Current Music Blog, take a look:

From the many amazing videos, Common hand-picked his favorite, ‘Common’s Make My Day Music Video: Clip Art’, by Josh Milowe, Elizabeth Casal and Mike Potter, collectively known as Wealthy Pictures.

Check out the video above, and look for its on-air premiere Wednesday, November 4 at 11/10c during Embedded featuring Common:

This is awesome news, and a hearty congratulations is due to all who submitted to this. Thanks!

Vanguard and Embedded premiere tonight – Everything you need to know

// Wednesday, October 14th, 2009 by Mario Anima

Yay! October 14th is finally here, and tonight we’ll unleash season 3 of our documentary series Vanguard, followed by the first of our six part music special, Embedded.

Here is everything you need to know about our Current TV premiere night:

  1. Tell Your Friends!

    Tonight is as good as any to gather a group together and turn the dial to Current.

  2. Get Directions

    Make sure you know where to find Current TV on your cable/satellite service. Here’s a list of channel numbers where you can find us: DIRECTV 358 | COMCAST 107 | DISH NETWORK 196 | TIME WARNER (check local listings).

  3. Have A Backup Plan

    What? You can’t make it? Well, alright. There are plenty of ways to watch. Here are a few: Set your DVR! No DVR? Join the Vanguard and the Embedded groups on Current.com and the full episodes will be available shortly. You can even login using Facebook!

  4. Be Prepared

    Pop some popcorn, but also have some tissues on standby. Seriously, tonight will be a rollercoaster ride. I expected tears (and was correct in doing so) while watching Mariana Van Zeller’sThe OxyContin Express” during our Current SF screening party, but I was also surprised by the humor, too. Conversely, I anticipated laughs during Embedded with Mos Def, but was taken aback by the layers behind the mask. With both of these shows, you never know where you’re going to go — emotionally and philosophically.

After Vanguard and Embedded Air

  1. Share!

    Did you like the episodes? If so, you’re definitely on the inside track, so why not show off a little? We have plenty of options to help spread the word, here are a couple: Share Vanguard (requires login) and Embedded (requires login) on Current.com. You can also find our shows on iTunes, and tell a friend from there.

  2. Interview Mariana Van Zeller

    Did “The OxyContin Express” leave you with a few biting questions? Or, do you have a general interest in the nuts and bolts of our Vanguard journalism team? Well, you’re in luck! We’re planning an interview with Mariana right here on the Current.com blog, and we want YOU to provide the questions! Get all the details here.

  3. Embed Embedded

    We need your help getting the word out about our new Current Music Special, Embedded. Each week, we will release a clip from the upcoming show. If you choose to help out, you will get first look at this exclusive clip, and a chance to score some limited edition Embedded swag! All you have to do is embed the unique embed code for the exclusive clip (found here — requires login via Current or Facebook) on your blog, MySpace, Tumblr, or other site that allows embeddable video content. (NOTE: Posting to your Facebook stream will not work, as your unique embed code will not be used in the Facebook news stream). You can get the full scoop here. Help us please? Thanks in advance!

More importantly, thanks for tuning in tonight, and let us know what you think (Leave a comment, or shoot us a tweet with the hashtags #Embedded and #Vanguard!

Help us Internets, you’re our only hope. Have you embedded Embedded yet?

// Tuesday, October 13th, 2009 by Mario Anima

Our Current Music team has been working overtime to bring you our brand new six part music special, Embedded. Everything is set to go for our Wednesday night premiere (October 14, 11/10c), but we need your help getting the word out.

Help us Internets, you’re our only hope.

But seriously, if you have a website, blog, Tumblr, MySpace, or [insert other social network profile] account that takes video embeds, now is your time.

I’ll let Shana’s words do the talking:

Embed Embedded is a viral game in which users get a unique embed code for a sneak peek video from our new six part music special. The user who generates the highest number of video views during a one-week period gets a limited edition poster for the show designed by legendary music artist Justin Hampton. Each week we’ll put up a new video and you have a new chance to be our mastermind of viral videos.

Log in on Current.com (Don’t have an account? No worries, we support Facebook Connect!) and visit Embed Embedded. We’ll post a new Embedded clip for you to embed each week. The artists featured on Embedded include Mos Def, Silversun Pickups, Ben Harper, Common, Thievery Corporation, and The Decemberists to name a few. To name a few more, you’ll also catch glimpses of K’Naan, Arcade Fire, Lykke Li, Bloc Party, Amanda Palmer, Delta Spirit, Passion Pit, and Bon Iver to boot. So, expect to see embed Embedded clips from some of those folks.

And here’s the cool thing — each embed code on the Embed Embedded page is unique to you. The person with the most views on their embedded Embedded video will become the top embed user for the week, and will be showered with praise in the Current Music blog. So start embedding your unique embed code, help us spread the word, and get the opportunity to score some exclusive Embedded swag.

I’ll even help you out. My bet for video views would be to embed your unique embed code on your blog, then submit the link to your blog post to Digg, Reddit, Tumblr, StumbleUpon, Yahoo! Buzz, Facebook, MySpace, and Twitter.

So what do you say, could you lend us a helping hand?

Current SF’s Embedded Mos Def viewing party [Live blog]

// Friday, October 9th, 2009 by Mario Anima

6:04pm — OH reaction:

1: “I love Mos Def.”
2: “Who doesn’t love Mos Def?”

6:03pm — Mos’ goodbye is perfect. The closing shot — even more perfect. Credits are rolling, thanks for playing!

6:01pm — Wow. Mos Def’s thoughts on International reception are pretty heavy hitting.

5:58pm — I dare you not to bob to the beat of “Auditorium.” There. I said it.

5:56pm — It’s inspiring listening to a musician who feels so strongly about something.

“If I die tomorrow, or later today. And you ask, what’s Mos Def about…Listen to Casa Bey.”

5:51pm — Mos meets up with Marc Kroon, a pitcher for the Yomiuri Giants. He explains that he wears the number 42 for Jackie Robinson because in the US that number can’t be worn because it is retired.

5:43pm — One of the things I’ve always liked about Mos’ music is his use of characters. Learning the inspiration behind “Boogieman” solidifies this for me.

5:42pm — Mos Def’s mask was inspired by MF DOOM. He has a pretty interesting thought process behind its use.

5:40pm — I snapped a photo of Mos at Mos Burger. Uploading now.

5:33pm — I love Mos’ take on Japan vs. America.

“C’mon America. We’re getting lapped by Japan. We don’t even make good jeans anymore!”

5:31pm — Wait. Does Mos have his own fast food franchise in Japan?

5:28pm — I love the behind-the-scenes footage interspersed with Q&A with Mos’ Japanese fans.

5:25pm — This isn’t just a spotlight on Mos Def. This is about everyone around him.

5:21pm — Mos is shopping. I’m a fan of Mos Def. It’s really fascinating to find out what he is a fan of. Very meta.

5:19pm — No matter how many times I hear it, it never gets old hearing Mos Def say,

“Konnichiwa, bitches!”

5:16pm — OK, credits roll, and Mos Def’s Embedded episode is spinning up.

“Jesus, this jacket is fucking ridiculous” — Mos Def